Board of Directors


Nelcy Baltz -  President 2018 - 2019

Nelcy Baltz is a graduate from Hillsborough Community College, the co-founder of SN Shots Photography, and the incoming president for the Hispanic Professional Women Association. She has a strong sense of leadership and commitment to the Tampa Bay community for the past 12 years.

For over a decade she has been enhancing the image for her clients via her photography business creating custom photo sessions to accomplish her client’s vision, based on their essence and personality, making images speak louder than words. For the past 5 years, she has been an intricate part of the growth of HPWA serving in positions of increasing responsibility, to grow the non-profit organization.

Nelcy is excited to continue the legacy of the HPWA, helping Latin women further their education and significantly improve the potential for success.


Catalina Botero -  President Elect  2018 - 2019

Catalina Botero a University of Florida Graduate, a dedicated mother and passionate leader in the Tampa  Bay Area. She has been in the advertising and marketing industry for 15 years.

Currently, she is a bilingual Account Executive for Spectrum Reach and advertising sales. She becomes a part of her client’s team and their marketing solutions. Before Spectrum and Bright House, Catalina was the Research Manager for Univision Tampa. She has always been fascinated with data, research and how people consume media. Throughout her career, she has been an advocate for the Hispanic market by promoting, researching and learning about the growth of our Hispanic community in the Tampa Bay Area. She is excited to continue the journey with the Hispanic Professional Women Association empowering women to further their education.

She is excited to continue the journey with the Hispanic Professional Women Association empowering women to further their education. 



Yunie Castillo -  Secretary  2018 - 2019

Yunie Castillo is a native of Cuba and currently works as an Account Manager at Dealer Wizard LLC. She has been in the Advertising Sales and Marketing industry for 5+ years also working previously with the Tampa Bay Times & Centro newspapers. She is passionate about helping people grow their businesses and promoting the Hispanic Community. She currently serves on the Board of HPWA as Secretary and is co-chair of the Communications Committee. She is looking forward to many more successful years of helping to empower women in the Tampa Bay Area.

Maria Jose Fashoro -  Treasurer  2018 - 2019

Maria Jose Fashoro is a native of Venezuela and currently works as a Branch Manager for Regions Bank in Brandon,
FL. Maria Jose has been in the financial services industry for over 20 years and a member of HPWA for 3 years. She has
served as HPWA Treasurer since 2017 and is looking forward to continuing to support the organization and give back to the



Johana Rodriguez  - Communications Chair   

Johana Rodriguez is a native from Colombia and has been living in Tampa for 18 years. She holds a BS in health science with a dual concentration in Administration and Public Health from the University of South Florida.  Johana, a mother of two, works as the Marketing Director for Accord Medical Group in Tampa and has been in the Healthcare Administration industry for over 10 years. Johana is a passionate young leader who values the opportunity to share her wisdom and experience to help other young women build a path through the complex environment of leadership and professional development.
She is a 2017 Leadership Class Recipient for Tampa Hispanic Heritage Inc. She has been an active member of HPWA for 3 years. She is serving as the Chair of Communications for HPWA for the second year in a row.

She is passionate about leadership and giving back to her community. Johana is a role model for young Hispanic professionals and is proud to serve HPWA and our future generations. She is looking forward to continuing to support the organization and give back to her community.

Ana Fabris - Communications Co-Chair   

Ana Maria Fabris is a Social Media Marketing Professional with 6+ years of experience. Committed to elevating business' social media accounts reputation and promoting brand awareness through the role of social media manager. Extensive knowledge of SEO and SEM techniques, an expert on social media analytics. Driven professional with a broad technical skill set. Excellent communicator
experienced in interpreting and implementing client's vision on new website development projects.


Dr. Jennifer Miranda Membership Chair

Dr. Jen Miranda joined HPWA as a board member in June 2017. She is currently serving as a part of our membership committee. When attending our events, you will see Dr. Miranda welcoming our current/new members at the front and registering members at most events. Dr. Miranda also helps with membership administration and making all members feel welcomed. She gives back to our community & HPWA with her time and treasures.

Outside of HPWA, Dr. Miranda is a wife and expectant mother. She is also a Neurological Chiropractor with a practice in our hometown of Tampa Bay. Dr. Miranda’s health journey is what brought her to creating & starting Essence of Life Spinal Care, Inc. in 2013. She always firmly believed that our bodies can heal themselves if given what it needs. That is when God guided her to the missing piece of her health puzzle, called Upper Cervical Health Care. Now, she dedicates her life to helping others have that same
journey, through upper Cervical Chiropractic Care (UCC).

Yoka Hidalgo Membership and Financial  Co-Chair 

Yoka Hidalgo  Raised in a “Real Estate Family” in Ecuador, Yokasta Hidalgo graduated from University of America’s prestigious Business School in South America and later on she got her M.B.A at Schiller International University in Florida. Beginning her career in International Business, she saw the opportunity of bringing her diverse background into investments and real estate. Yokasta Hidalgo “YOKA” is full of energy, ethical, hardworking and creative in every transaction. Yoka is building a successful career in real estate in the Tampa Bay. She has worked every aspect of the industry representing sellers, buyers, investors in the residential market
naming her Top Producer in 2017 and 2018.

Yoka has been trained and inspired in sales and finances by some of the most inspirational leaders in the real estate business like Gerry Kelly from Keller Williams, one of her favorite books is called the Millionaire Real Estate agent (M.R.E.A) which is the base model of her business. From the beginning to the end Five words can describe Yoka and you can count on it: Loving, Ethical, Passionate, Committed and FUN.

Janelle Viruet -  Mentorship Chair

Janelle Viruet  Janelle Viruet is honored to serve as Chair of the mentoring committee for HPWA for the second year in
a row. She has more than 15 years experience within workforce development, higher education, and Human
Resources. She is passionate about professional development and giving back to her community.

Janelle is a Certified Career Coach and holds a Masters degree in Counseling. She runs a small career coaching practice called Career Dreamers, LLC and currently works for Bisk Education as a Corporate Learning Manager. In 2017 Janelle Co-Authored a book called Mastering your Career Journey. She is proud to be associated with HPWA’s board and is looking forward to another successful year.

Sandra Lorena  Cardenas -  Mentorship and Fundraiser Co-chair

Sandra Lorena Cardenas is a University of South Florida Graduate with a bachelors in Finance with a minor degree in
International Business. She is currently in the finance field as a Senior Loan originator in the Tampa Bay area since 2013.
Currently, Sandra was promoted to Sales Manager for a new office in Tampa for Hamilton Group Funding. She has soared in
her business by helping the Hispanic community and its surroundings achieve their dream of homeownership. Sandra is
also currently involved in NAHREP (National Association of real estate professionals) as a board member. She is involved in the
community always looking to see where she can lend a helping hand as one day someone helped her and her family when they
came to this country 20 years ago.

She was raised in Tampa and has grown her career in the town that gave her everything when her family came looking for a better opportunity when migrating from Colombia. Currently, she is involved in any kind of organization in need of volunteers Like but not limited to, Dentistry with love, Humane societies, any charities sponsored by her work organization (various), Colombian embassy,
Fundacion Cotolengo (nursing home in Colombia for abandoned elderly people) and Church charities for church constructions in
affected regions of Colombia by guerrillas and underdeveloped indigenous communities.


Ana Maria Tague - Outreach  Co-chair 

Ana Maria Tague native from Venezuela has been living in Tampa Bay for 26 years. She started a company who provided
jobs for the unemployed including her family for 16 years. She accomplished many goals as an entrepreneur reaching more
than a million dollars sales various years, she then decided to sale her business to her brother & partner since day one and
decided to pursue the dream of the Real Estate. She as a homeowner & business owner feels confident to provide for
her clients her knowledge & expertise when it comes to finding the house or Commercial space. As Administrator as her degree
entitles, not only she can provide you with your home or business location but with all the ramifications that you have to accomplish in order to have all your needs taken care of. She has trained in classes and in the field dealing with as many as challenging situations for her clients, including dealing with sinkhole property, winning Bids in auctions, dealing with government entities regarding compliance, getting the best rate in mortgages and more. Ana is prepared to handle your Real Estate needs Residential & Commercial.


Rosie Paulsen - Immediate Past President

Rosie Paulsen is a Public Speaker, Hispanic leader, Fitness Inspirator, Radio Co-Host and Insurance Expert.

As a speaker, she specializes in education seminars on reaching the Hispanic market, and entrepreneurship and civic engagement.

As a civic leader, Rosie believes in economic growth through collaboration, and through this collaborative work in community leadership organizations, she has fostered various business partnerships. Rosie’s brand is Pure Positive, Inspiring Ideas, which reflects her goal to help restore society through inspiration, determination, and her Pure Positive attitude.



Margarita Gonzalez - Honorary Chair

Margarita Gonzalez joined the City of Tampa staff in 1987 and currently serves in the Community Affairs Division. Through the years, her responsibilities have included the creation of public information campaigns, community relations, translation, and simultaneous interpreting for Mayors and other city officials, as well as, for visiting dignitaries. In addition, she has served as liaison to the City of Tampa’s Hispanic and international communities. In that capacity, she coordinated all the Mayor’s Hispanic Advisory Council activities, including the Latinos Unidos Luncheon. For seventeen years, she produced and hosted two television programs, Community Affairs Report and "Nuestra Tampa.” She also produced and hosted a Spanish language radio program, and handled other media relations duties.

Gonzalez’ television productions and other video productions have received several Golden Cassette Awards. Other awards she has received for her professional achievements and civic involvement are: Outstanding Contributions to Civic Affairs; Tampa Bay Business Journal "Up and Coming” Government Category; Rotary Club Outstanding Citizen; Tampa Hispanic Heritage, Inc. "1989 Hispanic Woman of the Year”; Public Relations Society of America "Outstanding Community Service Award”; Suncoast Girl Scouts of America "Woman of Distinction” Award, Tampa Bay Hispanic Media Council’s Outstanding Achievement Award, Human Rights Award, Cuban Club Centennial Award, Club Social Ecuatoriano, the Tampa Bay Business Journal Minority Business Award (Government category), Hispanic Professional Women’s Association Public Service Award, as well as, many other types of recognition. 

Gonzalez is a founding member and Honorary Chairperson of the Hispanic Professional Women’s Association and other local organizations. She was the first woman to preside over Tampa Hispanic Heritage, Inc. (1988) and to serve as a member of the Superbowl Task Force (1991). She has served on chambers of commerce, numerous boards, and advisory councils dealing with law enforcement, government agencies, healthcare, tourism, civil rights, international and cultural affairs, and the arts.


Jennifer Whelihan, M.A. - Honorary Chair

Jennifer Whelihan, Business Development and Communication Professional with over 15 years experience, is known for her expertise in business consulting and entrepreneurship, as well as her diverse work in new media, and the public, community, and government relations.

Her exceptional background has led her to career positions as a television and print journalist, media director for the Florida House of Representatives, press secretary for political campaign work, communication director for a leading research facility and other non-profit organizations, certified business consultant for USF Small Business Development Center and currently an adjunct instructor at the University of Tampa and Economic Development Manager at Hillsborough County. Jennifer is honored to be recognized as a finalist in the Tampa Bay Business Journal 2015 BusinessWoman of the Year Awards.

Jennifer is a proud Seminole and received her Bachelor of Arts with Honors in Media Communication and Master of Arts in Interactive and New Communication Technology degrees from Florida State University. While at FSU she received the prestigious Florida State University Seminole Leadership Award. Bilingual in Spanish and English, Jennifer is an Honorary Chair for the Hispanic Professional Women’s Association in Tampa Bay and received the Leadership Excellence Award for outstanding service to her community during her years as President of the organization. She has served and is a member of the Hillsborough County Commission on the Status of Women (COSW), USF Research Foundation Council of Professionals, Empath Choices for Care, Sheriff’s Hispanic Advisory Council (SHAC), Leadership Hillsborough, Tampa Bay Seminole Club, The Iron Yard Technology Education, American Advertising Federation (AAF), and faculty advisor for the Advertising Student Association at University of Tampa.

Matilda Martinez Garcia - Honorary Chair (Deceased)

Matilda Martinez Garcia, a devoted human rights advocate, was born in Tampa and is a second-generation Floridian. She has led an extraordinary life, witnessing both injustice and acceptance firsthand. Her resolve and energy for the welfare of others are legendary.

Employed by the Social Security Administration for 43 years, Martinez Garcia retired as Hispanic Program Officer of the West Florida Region. She received the Commissioner’s Award for exceptional commitment to public service in 1991, the same year she retired at age 72. The Equal Employment Opportunity Commission established the "The Matilda Martinez Garcia Total Commitment Award" in her honor. In 2009, she received the FBI Director's Community Leadership Award recognizing her over 40 years of service.

Through her service on the Mayor’s Hispanic Advisory Council, the Hispanic Advisory Council of the City of Tampa’s Chief of Police, and the Hillsborough County Supervisor of Elections, Martinez Garcia worked diligently to positively impact human rights, housing, schools, civic groups, government, and the elderly. She was the League of United Latin American Citizens (LULAC) Florida State Director for over a decade, Outstanding Member in 1988, and was inducted into the LULAC Hall of Fame at the 1996 National Convention. The Tampa Bay LULAC Council’s Meritorious Achievements of Teen Ideals (MATI) scholarship award is given annually in her honor.

Numerous honors and awards have been bestowed upon her. She was recognized for her work on the MacDill Air Force Base Special Emphasis Program, for her commitment to a fair housing through the Hillsborough County Community Housing Resource Board, and the Hillsborough County Martin Luther King, Jr. Commemoration Committee presented Martinez Garcia with the Dr. Martin Luther King Drum Major Award for Human Rights.

Honoring her heritage, Martinez Garcia dedicated much of her life to serving the Hispanic cause. Governor Lawton Chiles appointed her to The Governor's Commission on Hispanic Affairs. She served on the boards of the Hispanic Professional Women's Association, the Hispanic Business Institute, the Spanish Lyric Theatre and the Hispanic Bone Marrow Program. She sponsored scholarships for the Latino Scholars Fund (ENLACE) at the University of South Florida and served on USF’s President’s Council.

Martinez Garcia was secretary of The Salvation Army Women’s Auxiliary and an advocate for the plight of farmworkers, which has taken her to Immokalee and other remote locations to march for attention to issues of concern. As a member of the League of Women Voters of Hillsborough County, she utilized her bilingual skills to the fullest registering voters. She served as a delegate to the Democratic National Conventions in 2000, 2004, and 2008 and served as the Affirmative Action Chair for the Hillsborough County Democratic Party. In 2015 Garcia was inducted into the Hillsborough County Commission on the Status of Women Hall of Fame.

She was married to the late Marcelino (Max) and they are the parents of Gwen MacKinnon and Marcelino (Max), Jr. Martinez Garcia has five grandchildren and seven great-granddaughters.